The Real Mobilizers of Customer Loyalty

Recently I received an invitation to a conference on loyalty programs. Of course, I was interested. This is something all my clients want. Points, miles, gifts are all great ways to reward and incentivize customers. But nowhere in the content was there anything about the two most powerful and allied sources of customer loyalty: great…

The 6 Best Things You Can Do for Your Employees this Holiday Season

Thinking of what to give your employees this Holiday Season?  Want something that will be appreciated, keep you happy, and boost the bottom line?  If so, you might want to go beyond the gift certificate, club membership or bonus approach.  While thoughtful, and useful, these gifts can be fleeting in impact.  What they’ll really appreciate…

Wellbeing: The Gift That Keeps on Giving

It’s the time of year when our thoughts turn to goodwill, friends, family – to what matters most. As business owners and leaders, it’s also a great time to reflect on the overall well-being of your organization’s people.  Do you know how they’re feeling about their circumstances and how well are they managing things outside…